Communications Plan & Execution

Planned and executed the external communications plan for a 2021 nationwide rebrand programme for two well known law firms. Tactics included all digital copy for website landing pages, media alert, PPC, social media posts including videos and CEO client communications as well as colleague communications. Managed a team of three and collaborated with all stakeholders and external suppliers.

Editorial Strategy

Replaced traditional print client communication with digital and print mix to build brand reputation through relevant and quality content. Developed client relationship editorial strategy, CRM analysis to retarget key accounts, restructured budget to reduce production costs combined with premium design and print resulted in improved client contact and increased brand recognition. 

Employee Engagement

Awards programme to reward employees who have gone above and beyond to deliver an excellent customer experience. Client consultancy, concept and launch across several offices, recently updated (2021) to reflect the firm’s growth and provide a more premium look and feel.

Copywriting

And Consultancy has developed communication frameworks for several blue chip organisations as well as delivered diverse copywriting and editing services for a wide range of audiences and channels. From management updates, staff communications, award nominations, media alerts, blogs and articles for social media or print.

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